Jun 03 2008
Realignment
The more I reflect on identifying my true purpose, the more the “You can do it!” message resonates with me. Just typing those words makes me feel energized, inspired, and motivated to work hard and find the right medium for my message. I can honestly say that I never felt that way when I was thinking about writing fiction (or actually writing it). This excitement and energy tells me that I’m on the right track.
I’m not quite sure yet what my ideal medium will be, but since I’m fairly certain (not 100% at this point, but pretty close) that it won’t be fiction, I need to realign my goals and objectives to be a better fit with my (admittedly fuzzy) ideas about how best to move forward. (Check out the revised writing/blogging section of my 101 Things list to see how I changed my goals in those areas.)
At least to start, this website will be the “hub” of my efforts. Here are some steps I plan to take to align it more closely with my purpose:
- Rebranding. I love the Semi-Charmed Wife domain name, so I’m definitely keeping that, but I’d like a new image for my logo/header and a new tagline. Any suggestions? Is anyone out there good with graphic design (on a fee or barter basis, of course) or have a recommendation for someone who is?
- Business plan. I’d like to write a comprehensive business plan to chart the course for my website. This will force me to look at areas I often ignore, such as marketing and revenue generation. Again, I’m not strong in this area, so if you are, I’d love your help! I’d definitely either pay for services or barter my services for yours (e.g., I’ll write/edit/provide coaching for you if you assist me).
- eBook. I’d like to write an eBook about finding your purpose (I have tentative ideas for others as well), and I’d like to make it available in my online store. Which brings me to the next item…
- Online store. I’d like to add an online store to my website where people can purchase services, eBooks, and potentially T-shirts and other merchandise. (Again, I’d need a good graphic designer!)
I think that completing these steps will put me well on the way to transforming my website into an effective vehicle for delivering my message. If you have any additional ideas for me, or if you think you could help me (or know someone who could) with the business plan or the graphic design (either for a fee or for an exchange of services), let me know!
Some of you responded yesterday that you know what your message is, and some responded that you’ve already identified your medium. What steps are you taking to fill in the blanks? What resources or topics for posts might be helpful for you?














